The study examines how ESG (Environmental, Social, and Governance) practices affect corporate market value, addressing the perceived trade-off between sustainability and profit. It suggests that these goals can be complementary, especially when firms adopt a Shared Value strategy and foster an Innovative Organizational Culture. Using data from 1,963 U.S. companies between 2016 and 2024, the findings show that ESG practices alone have a positive but modest effect on market value. However, when combined with Shared Value and an innovative culture, the impact becomes significantly stronger, highlighting the importance of organizational context in enhancing the effectiveness of ESG initiatives.
Comissão Organizadora
Comissão Científica